1) Most of the cloud applications rely on some sort of multi-tenant archetype. Users are looking for access and granted permission on many different levels. The administrative team is responsible for most of this architecture.
Using embedded analytics allows users to deploy access and activity on different levels and at different times. Some systems require a small scale of access. Others require something larger. This is where the analytics come in. They can take care of any and all customers coming from different areas and focal points.
2) Your applications need to adhere to a common thread within your customer base. Your customers need to feel as though they can come to you. The moment they do not, they will go to someone outside of the spectrum. Some tend to use Excel for their analytics. This can cause problems within the network. The data being analyzed may not be as accurate. It may not be as detailed.
You can use one main source for your workflow. Your productivity will be improved. You will need different tools to measure and account for different areas of the job. Everything you need is at this source. You can keep working without having to break your train of thought. This is good for people who get caught up in a flow and do not want to break it to take care of some small problem.
3) The storage is great. All you need is one place. The cloud relies heavily on this type of thing. You do not need to access your information at different locations. You can gather everything from its primary source and take it from there. When you use an external source it tends to complicate things. An external source requires you to organize and put everything together before you put it out. You will not have that problem with this. It removes the middle man.
4) You will be able to govern your information more carefully. You can decide who sees what and when. An external source will not always give you this option. You call the shots with this application in the cloud. It makes it much easier to use and gives you more time management options.
5) This is another way the cloud improves upon its security. The cloud is known for its security promises. This application takes it to a whole new level. You can be sure that the information going out and coming in are safe. Those of you who want the most secure transition with this are better off using SSO. It has proven results. It will get the job done. To find out more about SSO and these benefits click on https://upside.tdwi.org/articles/2016/07/18/5-benefits-embedding-analytics-into-cloud-apps.aspx